so if you go to the cinema or like movies you should be aware by now that Avatar is coming out in the next few weeks, one thing you may not know is how much thought has gone in to getting the image on screen. Normally all the thought would come from the technical team at your local cinema but this has always been a case of working with what you have got. Avatar is going to change some of the rules.
Imax Avatar is going to be 1.78 which is very close the the square imax ratio, Digital 3D is going to be 1.85 and 35mm is going to be 2.39. 1 film and 3 different ratios.
Imax was going to be full screen but this has now changed.
Again this decision was made by James Cameron after viewing test footage with different aspect ratios and different margins in a number of IMAX theatres.
Because there is so much detail and action in each frame he wanted every member of the audience to be able to take it all in. He was concerned people sat at the end of a row close to the screen would not get the full experience if the picture went to the edge of the screen.
I think most people would want the full screen experience but im betting the bloke who made the film will have a better idea.
The imax version of the film has pushed the limits what imax can do, the film is around 2:48 in total meaning imax have had to come up with an upgrade making the platter unit capable of holding this huge volume of film.
for a film this size it will take 2 days to make it up with nothing else to do that day, with running other films you can only do so much during this time, so i would say you would need 3 days to make this film up, the film starts on the 16th, today is the 12th and the film is still in the states giving the film 2 days in transport before the film is in the UK so its going to be a tight film make up.